How to get more out of ‘Pharmaceutical Marketing’?
Pharmaceutical marketing is the business of advertising or otherwise promoting the sale of pharmaceuticals or drugs. Marketing to health care providers takes three main forms: provision of drug samples, sponsoring continuing medical education (CME) and activity by pharmaceutical field force.
Business need
Management of orders at different stock points is a critical part of any sales and distribution system. Days are gone, where the customer usually provides the purchase order to stock point and the data entry operator at stock point punches the order in the system, and converts the same to sales order. This system is now replaced with highly efficient integrated supply management system, where the customer electronically generates/transfers purchase order to stock point, which in turn, just converts the same into a sales order and process the sales order.
A widget is an element of a graphical user interface (GUI) that displays information or provides a specific way for a user to interact with the operating system or an application.
Widgets are an essential aspect of home screen customization. You can imagine them as “at-a-glance” views of an app’s most important data and functionality that is accessible right from the user’s home screen. Users can move widgets across their home screen panels, and, if supported, resize them to tailor the amount of information within a widget to their preference.
Types of Widgets
Information Widgets:
- Information widgets display a few elements of importance to a user and track how that information changes over time, such as weather or sports scores
- Tapping the widget launches the associated app into a detail view
“They may forget your name, but they will never forget how you made them feel” – Maya Angelou
These words are so apt. We all love to be recognized, and your patients appreciate it when you recall what health issues they have, what their children’s names are, what you discussed with them during their previous visit, and where they went for their vacation. This makes them feel like they are so important.
Patient Relationship Management (PRM) represents a healthcare version of customer relationship management (CRM).
The manufacturing sector of any country is a major economic driver for the developing economies across the globe. However, unlike others, India’s manufacturing industry is still scrambling with the others and the performance is been lackluster.
In respite of having favorable demographic and geographic position as an advantage, it has not been able to capitalize. A complex tax structure, inadequate infrastructure, and bureaucracy diminishing its capability to perform well on a global scale engulf the manufacturing sector in India.
As per the sources, the manufacturing industry in India has been close to stagnant for the last two decades with only a 16% share of GDP.However, the manufacturing sector might be revived under the focused efforts of government and by an implementation of GST regime that could even lead to experience a paradigm shift from an agrarian economy to manufacture and service based economy.
For India, becoming a manufacturing hub will need various strategic reformations to simplify the existing system in the country. One of the much-publicized proposed reform “make in India” scheme initiative taken by the government is aligning with the implementation of the goods and service tax (GST).