DF Allocation System for Cold Chain Marketers

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A leading chain of IVF centers in India adopted FForce to automate sales process and handle patient management

Need for this

In the FMCG sector, efficient Deep Freezer (DF) allocation is critical to maintaining an effective cold chain. Brands often struggle with manual allocation, asset underutilization, and lack of visibility across distributors, dealers, and depots. There was a clear market need for a centralized digital solution to manage and optimize DF allocation workflows.

How it benefits

  • Eliminates manual tracking and errors.
  • Provides real-time visibility of DF assets.
  • Enables faster decision-making and reduced allocation time.
  • Allows role-based control and traceability of allocation sources.
  • Improves utilization of existing DF inventory.

How we are using this in our product

SSPL developed and deployed a web-based DF allocation platform tailored for cold chain marketers. It supports four modes of allocation:
    1. Through Distributor
    2. Through Dealer
    3. Through Depot
    4. Direct from DF Manufacturing Company (PO)
Users can request, approve, and allocate DFs via a centralized dashboard with full audit history, automated notifications, and role-based access.

Result of implementation

• 60% reduction in DF allocation turnaround time. 
 • 100% visibility of DF stock across all regions. 
 • 40% improvement in asset re-utilization. 
 • Zero manual errors in allocation tracking post-implementation. 
 • Scalable foundation for future asset tracking and planning modules.